Renew, Energize, and Donate is an initiative dedicated to celebrating Keller Williams’ year-round commitment to improving our local communities. Each year, on the second Thursday in May, tens of thousands of associates participate in a wide range of projects, devoting their time to renewing and energizing aspects of the neighborhoods in which they serve. Projects are chosen by each individual market center based on a need they see within its community. Recognizing her leadership in guiding the culture of the company, RED Day is held in honor of Mo Anderson, Vice Chairman of the Board. It’s an entrenched part of our culture and displays the extraordinary effect a company can have when individuals come together to work as a team for the greater good of everyone.
Give Where You Live
RED Day was founded in 2009 as a way to uphold our philanthropic responsibilities to the communities we serve. It is also a celebration of the birthday of former CEO of Keller Williams and passionate builder and champion of our culture, Mo Anderson.
Global and Local Impact
Throughout the years, associates have built homes from the ground up, gathered and distributed food to those in need, organized relief efforts in the face of natural disasters, and raised tens of thousands of dollars for charities near and dear to their hearts and the hearts of their communities
